Why Is Instagram So Popular? We Asked Active druggies To Explain
With 1 billion yearly active druggies as of June, 2018, Instagram is really one of the most popular social networking apps in the world. So why is Instagram so popular?
Launched in 2010, Instagram has grown fleetly, stamping challengers like Snapchat and Twitter along its way by espousing new features and evolving presto. moment, the Facebook- possessed company is the go- to app for people who prefer communicating through visual means primarily on their phones. Below, we take a look at what makes Instagram so incontrovertibly popular among people old and youthful.
Then’s why Instagram is so popular
1. Instagram works really well on mobile.
Let’s face it More and more people prefer to do effects from their smartphones rather than a desktop or laptop computer or indeed a tablet. We ’re a mobile society now, and Instagram is an app designed for your mobile phone. In fact, the app’s features are limited on the desktop interpretation, farther incentivizing druggies to log in from their phones rather than their computers.
2. Instagram is an image first app.
People are highly responsive to imagery. We prefer to interpret visual information over digesting written words or audible cues. This is why visual marketing (and, in particular, influencer marketing) has been taking off in recent years.
It's also why Instagram is so popular. On Instagram, the images take center stage. In fact, captions are cut off in the main feed after a certain word count, rendering them secondary to the photos displayed.
In our check of Instagram super druggies, 70 percent of the 500 repliers verified that an Instagram caption, while important, is NOT the main driving force behind a successful post.
still, below is a shot of what our check repliers said, If you ’re wondering what type of imagery will work stylish on Instagram. In terms of engagement, 72 claim that portrayal photography is the way to go, with geography photography ranking a distant alternate( 14). Only 13 reported that selfies drive the utmost engagement on their accounts. Group prints ranked last.
Images are so critical to Instagram’s top accounts that a whole crop of third party editing apps have ridden Instagram’s coattails in gaining fashionability over the last decade. Both free and paid- for print editing apps have risen in fashionability among Instagram druggies eager to ameliorate their Insta game by espousing an Instagram theme or simply posting further beautiful, eye- catching images. According to our data, 53 of check repliers ALWAYS use a third party editing app when posting to Instagram.
3. Instagram is stoner-friendly.
Without a mistrustfulness, Instagram is extremely stoner friendly. The simple interface is easy for new druggies to understand intimately, no matter their age. You do n’t have to be a “ cord knife ” or a “ cord noway ” to navigate this app’s colorful features. Instagram is also constantly rolling out new and advanced features( including pollutants, slideshows, Stories, and Instagram TV to name just a many), and egging druggies upon log- heft with easy- to- follow attendants about how to use them as they do. According to our check, the Instagram feed, which has was since the app first launch, is the favorite point among 47 of repliers. Stories ranks a close alternate( 43).
Still, now’s the time to join, If you are n’t on Instagram formerly. The app’s fashionability is n’t likely to die down anytime soon, as it continues to ameliorate by adding new features and druggies.
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